The first question everyone asks about Blue is the right one: how is it different from Turquoise? Both are menthol sticks in the Kazakhstan collection, but they’re built differently.
Blue pairs a deep menthol chill with a fuller mellow tobacco body and a peppermint-spearmint aroma. Where Turquoise is light tobacco under sharp ice, Blue gives the cold something to stand on. Users describe the freshness as almost chewing-gum clean, with a kick that clears the throat.
Made by Philip Morris International (PMI) for the SMARTCORE Induction System, it’s a smoke-free, heat-not-burn stick at AED 139 per pack.
Blue vs Turquoise: Settle It in 20 Seconds
| Blue | Turquoise | |
|---|---|---|
| Menthol depth | Deep, rolling cold | Sharp, icy snap |
| Tobacco body | Fuller, mellow | Light |
| Mint style | Peppermint + spearmint hint | Clean peppermint |
| Intensity | Medium (3/5) | Light-medium |
| Pick it if | You want cold AND substance | You want cold, kept light |
Short version: Blue is the menthol stick for people who found Turquoise satisfying but thin. If Turquoise ever left you wanting one more stick, Blue is the fix.
Who Blue Is Built For
- Menthol cigarette smokers who smoked full-flavor menthols. Turquoise suits light-menthol switchers; Blue suits the rest.
- Users who rotate between tobacco and menthol. Blue’s fuller body means the jump from Amber or Bronze doesn’t feel like falling off a cliff.
- Fresh-finish seekers. The spearmint edge leaves the palate cleaner than most menthol sticks manage.
Skip it if you want zero mint that’s Teak or Bronze territory or if you want fruit with your cold, where Purple Wave wins.
What’s in the Box
📦 TEREA Blue Kazakhstan
White pack, deep blue top — Kazakhstan batch marking on base
| Sticks per pack | 20 sealed sticks |
| Carton | 10 packs / 200 sticks |
| Nicotine per stick | ~0.5 mg |
| Per stick | Up to 14 puffs / ~6 min |
| Carton weight | 240 g |
| Carton size | 162 x 75 x 47 mm |
| Heating | SMARTCORE induction (heat-not-burn) |
Every stick arrives sealed at both ends with the tobacco plug, filter, and cooling section pre-assembled. No ash, no residue, no cleanup.
How to Use
- Insert the stick into any IQOS ILUMA or Lambda holder, colored end up, without twisting.
- Wait for the ready vibration; induction heating takes a few seconds.
- Draw at a medium pace. Blue’s cold builds over the session rather than dumping everything on puff one.
- Bin the used stick when done.
First-timer? Start with how to use TEREA sticks. And keep spares in AC menthol sticks lose their chill in UAE heat before anything else, as our storage guide explains.
30 Days on Blue
Related Sticks
- TEREA Turquoise Kazakhstan — the lighter, icier sibling.
- TEREA Purple Wave Kazakhstan — menthol with dark berry wrapped in.
- TEREA Tidal Pearl Kazakhstan — click-capsule stick that turns from woody tobacco into oceanic cold mid-session.
- TEREA Green Zing Kazakhstan — the gentlest cool in the batch, citrus-led.
All AED 139 in the Kazakhstan collection.
Delivery and Payment
2-hour delivery in Dubai and Abu Dhabi; same-day in Sharjah, Ajman, Al Ain, Ras Al Khaimah, and Umm Al Quwain. Free above AED 200. Cash, card, or Google Pay at checkout.
Frequently Asked Questions
Is Blue stronger than Turquoise?
Yes, in body. Both cool heavily, but Blue carries a fuller mellow tobacco base while Turquoise stays light underneath its ice.
Does Blue taste like spearmint gum?
There’s a spearmint hint over the peppermint core, and users do compare the clean finish to chewing gum freshness. It’s still a tobacco stick first.
How much nicotine is in it?
Approximately 0.5 mg per stick, standard across the TEREA range.
Which devices work with it?
Every IQOS ILUMA model including the ILUMA i series, plus Lambda i8, i9, and i10. Blade-based IQOS devices are not compatible.
Blue or Purple Wave?
Blue for pure mint-on-tobacco. Purple Wave if you want berry sweetness inside the cold.
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